Illustration

/ The Campaigns /

A quick pour from my time with Pernod Ricard - bringing the worlds of Aberlour, Ballantine’s, Chivas Regal, The Glenlivet and Royal Salute to life with heavyweight ideas and brand partnerships built to stand out.

  • Ballantine's x RZA

    Chivas Regal x Scuderia Ferrari

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    Illustration

    In its journey to becoming a modern luxury icon, Chivas Regal harnesses the power and global dominance of Scuderia Ferrari to build fame and consumer desire.

  • Ballantine's x RZA

    Ballantine's x RZA

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    Illustration

    Partnering with Hip Hop legend RZA, this campaign featured multiple collaborations along the way with Crosley Radio, Flying Goose and fashion brand Neighborhood - all leading up to a limited-edition Ballantine's 7.

  • Chivas Regal x Manchester United

    Chivas Regal x Manchester United

    Illustration
    Illustration

    Chivas's light-hearted magazine show looks behind the jersey and beyond the pitch to unearth the unseen and unfiltered culture of Manchester United's players and legends.

  • Ballantine's x Boiler Room

    Ballantine's x Boiler Room 10

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    Illustration

    Ballantine's x Boiler Room celebrate their 10 year partnership with a year-long programme of 10 live events across 10 diverse music communities - all of course coupled with a limited-edition bottle.

  • Chivas Regal x Stefflon Don

    Chivas Regal x Stefflon Don

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    Illustration

    Chivas continue 'The Rise' by collaborating with Stefflon Don to celebrate those who are changing the game and rewriting the rules of success - all rightfully stamped with a limited-edition bottle of her own.

  • Ballantine's x Borderlands

    Ballantine's x Borderlands

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    Illustration

    Ballantine's partnered with famous game Borderlands to drive brand awareness and love with new audiences all leading up to a limited edition bottle.

  • Ballantine's x Borderlands

    Chivas Regal 18 Rebrand

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    Illustration

    For Chivas 18’s new bottle and visual identity, we gave the rebrand a social launch to match - pairing premium paid creative with striking organic storytelling to make the new look feel fresh, distinctive and impossible to miss.

  • Ballantine's x ShawnaX

    Ballantine's x Shawna X

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    Illustration

    This launch saw Ballantine's collaborate with New York-based artist Shawna X to celebrate joy, colour, positivity through a series of initiatives ranging from vibrant murals, funds to revitalise neighbourhoods, and of course a limited edition design to mark the moment.

  • Chivas Regal x Sandy Hyslop

    Chivas Regal x Sandy Hyslop

    Illustration
    Illustration

    Scotch meets watch culture as Chivas’ Master Blender, Sandy Hyslop, sits down with expert jewellers and collectors to explore the craft, passion and personal stories behind both worlds. Each conversation paired a distinctive watch collection with a Chivas blend, celebrating the art of choosing what lasts.

  • Royal Salute's Platinum Jubilee

    Royal Salute's Platinum Jubilee

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    Illustration

    The Platinum Jubilee limited edition is a bespoke whisky designed as a tribute to celebrate a historic 70-year reign of Her Majesty Queen Elizabeth II.

  • Royal Salute x Conrad Shawcross

    Royal Salute x Conrad Shawcross

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    Illustration

    Royal Salute collaborate with artist Conrad Shawcross to celebrate the transformative power of creativity with a 53-year-old limited edition design like no other.

  • Royal Salute x Yunshu Li

    Royal Salute x Yunshu Li

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    Illustration

    2024 saw Royal Salute partner with Shanghai-based illustrator and visual designer, Yunshu Li, to celebrate Lunar New Year with a limited edition design that captures the vibrancy of the occasion.

  • Royal Salute x Kate MccGwire

    Royal Salute x Kate MccGwire

    Illustration
    Illustration

    In this striking limited-edition collaboration, Royal Salute present their rare 53-year-old blend of with a bespoke design by London's very own Kate MccGwire.

/ See More Work /

Check out the campaigns behind the watchlists, group chats and “have you seen it yet?” moments.

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